LovelyPixels Marketing Bible  /   Writing a Cold Email

Writing a Cold Email

FILL-IN-THE-BLANK PROMPTS:

Write an email for a [describe prospect] who is struggling with [pain points] and wants to [desire]. Mention that my offer is [describe offer], the guarantee is [insert guarantee], and my credentials are [insert credentials]. Invite them to book a call with me. Use a friendly tone and make the email short

Write a 200-word cold email that includes:

Greeting: Hello [name]
Offer: We can get you 10 appointments in the next week, or you don’t pay
Credentials: We have worked with 83 clients in your same niche
Call to action: If you are interested, hit reply and I’ll send over my calendar

QUESTION-BASED PROMPTS: